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This entry is from Winter semester 2019/20 and might be obsolete. You can find a current equivalent here.

International Business Strategy
(dt. International Business Strategy)

Level, degree of commitment Specialization module, compulsory elective module
Forms of teaching and learning,
workload
Lecture, recitation class,
180 hours (attendance: 44 hours preparation and follow-up: 68 hours exam preparation: 68 hours)
Credit points,
formal requirements
6 CP
Course requirement(s):
Examination type: Written examination
Language,
Grading
English,
The grading is done with 0 to 15 points according to the examination regulations for the degree program B.Sc. Business Administration.
Duration,
frequency
One semester,
each summer semester
Person in charge of the module's outline Prof. Dr. Torsten Wulf

Contents

n.a. (see Qualification Goals and Business Event Announcements)


Qualification Goals

The international competitive strategy module provides students with an overview of essential concepts and tools of strategic management at the business unit level. The module begins with an overview of the key components of successful competitive strategies. It then introduces concepts and tools for strategic analysis, ensuring the sustainability of competitive strategies, and renewing competitive advantage. The module concludes with a brief overview of selected aspects of strategy implementation. The module is designed to be application-oriented. Therefore, concepts and tools are not only presented theoretically; rather, students are given the opportunity to apply them directly to case studies and exercises.


Prerequisites

None.


Applicability

Module imported from B.Sc. Business Administration.

When studying M.Sc. Mathematics, this module can be attended in the study area Minor subject Business Administration.


Recommended Reading

(not specified)



Please note:

This page describes a module according to the latest valid module guide in Winter semester 2019/20. Most rules valid for a module are not covered by the examination regulations and can therefore be updated on a semesterly basis. The following versions are available in the online module guide:

The module guide contains all modules, independent of the current event offer. Please compare the current course catalogue in Marvin.

The information in this online module guide was created automatically. Legally binding is only the information in the examination regulations (Prüfungsordnung). If you notice any discrepancies or errors, we would be grateful for any advice.