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This entry is from Summer semester 2018 and might be obsolete. No current equivalent could be found.

Managing Innovation and Entrepreneurship
(dt. Managing Innovation and Entrepreneurship)

Level, degree of commitment Specialization module, compulsory elective module
Forms of teaching and learning,
Lecture, recitation class,
180 hours (attendance: 44 hours preparation and follow-up: 68 hours exam preparation: 68 hours)
Credit points,
formal requirements
6 CP
Written examination
The grading is done with 0 to 15 points according to the examination regulations for the degree program B.Sc. Business Administration.
One semester,
each summer semester
Person in charge of the module's outline Prof. Dr. Michael Stephan


The Managing Innovation and Entrepreneurship module is an introductory and fundamental course for the subject Innovation and Start-up Management (Entrepreneurship). The management of innovations and start-ups requires different or at least modified instruments compared to traditional methods of business administration.

The following topics are covered:

  • Subject and necessity of innovation management
  • Importance of start-ups
  • Challenges and barriers in entrepreneurship
  • Methods of business plan development
  • Innovation process and project management
  • Success factors of innovations and innovative start-ups.

Qualification Goals

The aim is to teach the special tasks and content of managing innovations as well as the challenges of innovation-oriented business start-ups. In this module, students should develop a market-oriented perspective on the opportunities and risks of innovation projects in new and existing companies. At the same time, however, methodological competence is to be imparted that makes it clear that innovations and start-ups can be planned and calculated.




Module imported from B.Sc. Business Administration.

When studying B.Sc. Business Informatics, this module can be attended in the study area Specialization Modules in Business Administration.

Die Wahlmöglichkeit des Moduls ist dadurch beschränkt, dass es dem Schwerpunkt Marktorientierte Unternehmensführung zugeordnet ist.

Recommended Reading

  • Burr, W./Stephan, M./Werkmeister, C. (2011): Unternehmensführung, 2. Auflage, Vahlen, München.

Please note:

This page describes a module according to the latest valid module guide in Summer semester 2018. Most rules valid for a module are not covered by the examination regulations and can therefore be updated on a semesterly basis. The following versions are available in the online module guide:

The module guide contains all modules, independent of the current event offer. Please compare the current course catalogue in Marvin.

The information in this online module guide was created automatically. Legally binding is only the information in the examination regulations (Prüfungsordnung). If you notice any discrepancies or errors, we would be grateful for any advice.