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This entry is from Winter semester 2022/23 and might be obsolete. You can find a current equivalent here.

International Business Strategy
(dt. International Business Strategy)

Level, degree of commitment Specialization module, compulsory elective module
Forms of teaching and learning,
workload
Lecture, recitation class, Fallstudien, private study,
180 hours (attendance: 44 hours, preparation and follow-up: 68 hours, exam preparation: 68 hours)
Credit points,
formal requirements
6 CP
Course requirement(s):
Examination type: Written examination
Language,
Grading
English,
The grading is done with 0 to 15 points according to the examination regulations for the degree program B.Sc. Business Administration.
Duration,
frequency
One semester,
each summer semester
Person in charge of the module's outline Prof. Dr. Torsten Wulf

Contents

The module deals with important concepts and tools of strategic management at the business unit level in an international context. The module addresses instruments of strategic analysis, formulating competitive strategies and ensuring the sustainability of these strategies.


Qualification Goals

Upon completion of the module, students will be able to,

(1) name different concepts and instruments of external and internal strategy analysis, strategy formulation and ensuring their sustainability in an international context and explain how they work,

(2) apply these concepts to solve simple strategic problems in case studies and

(3) analyze the strategic situation of exemplary companies and develop proposals for solutions.


Prerequisites

None.


Applicability

Module imported from B.Sc. Business Administration.

When studying M.Sc. Computer Science, this module can be attended in the study area Minor subject Business Administration.


Recommended Reading

(not specified)



Please note:

This page describes a module according to the latest valid module guide in Winter semester 2022/23. Most rules valid for a module are not covered by the examination regulations and can therefore be updated on a semesterly basis. The following versions are available in the online module guide:

The module guide contains all modules, independent of the current event offer. Please compare the current course catalogue in Marvin.

The information in this online module guide was created automatically. Legally binding is only the information in the examination regulations (Prüfungsordnung). If you notice any discrepancies or errors, we would be grateful for any advice.